Good customer service is the lifeblood of any business. You can offer promotions and slash prices to bring in as many new customers as you want, but unless you can get some of those customers to come back, your business won’t be profitable for long.

Good customer service is all about bringing customers back. And about sending them away happy – happy enough to pass positive feedback about your business along to others, who may then try the product or service you offer for themselves and in their turn become repeat customers.

Wikipedia’s article on customer service
8 Rules For Good Customer Service
How customer service works
Developing customer service techniques
Customer Service Training & Development Programs

A great way to organize client emails is to have a ticket system (especially if you have a large client list). There are free ones online. An open source support ticket system should be simple, lightweight, reliable, open source, and easy to setup and use.

osticket.com/
www.eticketsupport.com/
www.troubleticketexpress.com

or do a Google search for “related:osticket.com/ open ticket”

Be willing to bend to meet a customer’s needs, but remember you’re the executive in charge.

Understand that you will receive repetitive questions. It’s the name of the game. If it becomes too much, then hire a friend or lover or client who is willing to answer the majority of emails for you that he/she can answer. To avoid excessive client inquiries, it is best to have an accessible FAQ (frequently asked questions) so people can find answers for themselves. If people harass or attack you, block them or delete their emails. You are never required to answer any email that defies brain cells.

Do your best to let the client know what they are to expect so you can meet and EXCEED those expectations. In the event you feel you cannot meet their expectations, refer them to a colleague you respect or whom you’ve heard great reviews. I refer my own clients to other people all the time. Everyone has different specialties, and you’d be surprised how many referrals you might get in return!

One of the benefits of having an OS ticket open system is that you can separate this from your personal email to give you a sense of business/personal separation. When hiring friends or employees to assist in customer service, they will be able to access this ticket system so your email remains privately yours. Great OS systems allow for easy organization so you can see who has and has not been contacted. You can also close tickets when there is resolution.

Happy clients make for long term word-of-mouth friends — satisfy!

Love
Isabella
xoxoxxox